Stephen Allison founded Fit, a private personal training studio in Boston’s South End, after more than 20 years of coaching clients one-on-one. He trains runners, lifters and everyday athletes, and writes the Fit blog on running, strength, mobility, recovery and nutrition.
You love fitness.; you want to share that love; You passed your fitness certification. Now for the hard part: how do you get people to pay you for your expertise? This is how to land your first training client?
First off what are you selling? People hire a trainer for 7 main reasons:
I am not a huge fan of running on the treadmill. An hour can feel like two (three?) when you’re on the tread. But it has it’s value. Case in point: Thursday’s workout. I’m officially naming it the best treadmill tempo workout.
Advice for new Trainers- which certification
Here’s some advice for new trainers – Which certification should a Trainer hold? The answer is like an ogre. Or an onion. It has layers. The first layer comes in the form of a question: where do you want to work?
‘When you believe in things that you don’t understand and you suffer, Superstitions ain’t the way.’- Stevie Wonder. I hate to disagree Stevie but…. If you’re going to race superstitions are the way.
‘If something is worth doing, it’s worth doing every day.’ I have a new theory: all it takes is five daily exercises to get fit. And you know what that means? It means I’m getting ripped this summer. This is the simplest exercise plan ever. So simple not even I can mess it up.
Attention spans these days are like the Easter Bunny. Non existent. I can’t realistically expect you to go to the gym for hours. Too many distractions. So let’s streamline your workout so you get in and out in as quickly as possible; a gym assassin. That means cutting redundant, minimally effective exercises from your routine, and incorporating only those that give you a good return on investment. We’re gonna cut it down to the bone so that we have extra time for Netflix and doom scrolling. These exercises are a waste of time.
Cause and effect works pretty well on the whole. Until it doesn’t. Until you’re left with a result (effect) for which you can’t determine the cause. Example? Pain. From time to time we experience pain, discomfort, illness, symptoms but quite determine the cause? Your back kills, shoulders hurt, can’t sleep, can’t shake a cold, gettin’ headaches; however, you never did anything to deserve that particular pain. Well, it just may be your threat bucket overflowing.
There are only so many hours in a day and a Trainer’s income is limited to how many of those hours they can fill. Trading time for money means scaling is near impossible. So how do you advance your training career? Easy. Become a Fitness Professional.
Here’s the study: two groups are on a strict weight loss diet. They both eat the same number of calories and exercise the same amount. Group 1 loses 5 lbs on average. Group 2 loses 11. The difference: Group 2 consumed a tablespoon of apple cider vinegar before meals. This, folks, is the benefit of Apple Cider Vinegar.
If reading about the Average American’s Fitness scares you I want you to know something: It scares me too.
And we’’re only a few good decisions from changing all of it.
Meet with us for a complimentary consultation where we learn about your goals, your schedule, and what motivates you. No pressure, no sales pitch—just a chance to talk about what you want from your training experience.
